Profile picture
Tara Punzone of Pura Vita

Los Angeles, CA


I am an Italian American from Brooklyn, NY who has thrived on a vegan diet for over 25 years. My passion for healthy southern Italian food as been evolving since my childhood. It was then I began converting all of my family's traditional dishes, to vegan versions of the same, without compromise.
For the past 20 years I have worked along side many inspirational chefs and ran several of NYC's fine dining vegan restaurants, most notably, Pure Food and Wine. Six years ago I moved to LA to be the Culinary Director for Real Food Daily. In my 5 1/2 years at RFD I proudly changed the entire food culture of the 25 year old restaurant into a modern, cutting edge hot spot.

Recently I have began a new adventure, one that I have been dreaming of since I was a child. 'Pura Vita', coming soon to West Hollywood, will be the first 100% plant-based Italian restaurant and wine bar in the USA!
I could not be more excited to share my deepest passion with you!